The people whom have influence motion graphics and 3d animation is fairly new endeavor. Ed Ulbrich has pioneered and set the stage for 3d animation they have raised the bar by recreating a realistic human head for Benjamin Button. This project took over 7 years to develop. In the 3d animation world this was the Holy Grail; most people did not dare replicate a human head for the shear time and money it would take.
Another pioneer to me is greyscalegorrilla giving advice and tips on how to advance skills sets of 3d animation and motion graphics. Nick Campbell is the leader of the this blog. Current trends that progressed in the computer world is mirrors the graphic world KISS. Motion graphics are moving towards simplicity having a clearly developed idea that conveys a beautiful message.
With why not and title sequences that Kyle Cooper has made both try and express emotions through typography. Typography as he said is basis for motion graphics. Type is decides where the emotional content exists. In the movie Gattica type is illegible in the beginning the slowly forms into words. In the past the words hidden and now words convey are direct and delivered quickly.
The future of motion graphic and animation is conveying the most amount of emotion with out using people. Creating a scene, a mood, a feeling in just a few seconds. As Kyle Cooper said “you never mad me cry,” he try’s to capture the feeling of the film and compress it into a few minutes. The future of graphics is simple and emotional.
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